Is The Social Web Worthy of Being Media?

I’ve been referencing the below graphics at a few conferences I’ve spoken at, and realized that its worth a post.   Being involved in the space intimately, I obviously hear about the challenges related to ROI, the social web’s impact on direct business, actionable data, etc.  And ...

Why Do People Hang Out Here?: A Brief History Of Social Networks

Word-of-mouth was never expected to occupy so much of your time spent on the Internet. For humans, communication has always been a necessity. Sharing information has been evident since ages. All the shared information so far has helped forge evolutionary development and we all know that. However, the entire...

Foursquare Badges: Check-in and Earn It All

With a check in each second and counting, check-ins at various locations, and most interesting a sense of virtual achievement by winning badges for everything you do. I am talking about foursquare Now, talking about foursquare is really incomplete if we don’t discuss the different kinds of badges that are...

Linkedin Answer for Jennifer Nguyen

Pajama Cast #6 I haven’t answered questions on Linkedin in a while, so I thought it would be cool to incorporate my answer into a video, so my very first one comes from Jennifer Nguyen.  Her question is .. “Is it professional or politically correct to mix Facebook, Linkedin contacts and other...

Tamar Weinberg at New York University

I wanted to quickly write this post and thank Tamar Weinberg for dropping by to guest lecture for my NYU students. Tamar, if you don’t know already, is author of “The New Community Rules: Marketing On The Social Web”.  She is also creator of Techipedia.com, marketing manager at...