How to Market Yourself via Facebook Status Updates

Does it matter what you say on your updates? Path TV Episode 14, Watch this video as my guest Larry Sharpe discusses his successes writing effective and memorable status updates. Subscribe Via YouTube, Itunes, or...

Old Spice Social Media Campaign

Did It Work? If you’re in marketing, then you already have heard about the new benchmark for social media, the Old Spice campaign. A two day marathon of personal video responses to comments across the web, which featured celebrities like Ashton Kutcher, Alyssa Milano, George Sephanopoulos and more....

Lavacon Conference 2010

Sept. 29–Oct. 2 in San Diego, California Register here, use PATH for $50 off discount.  If you register by July 9th, you will be entered to win a free iPad! I will be holding two sessions, one for Video Optimization and Creating and Sustaining Facebook pages. For the video session, I will go through how...

How Much is BP Spending?

Online that is An episode from Path TV. BP is reportedly spending 50 million dollars on a recent P.R. campaign and have recently started buying ads on search engines, I give you my estimate of how much I think they are spending in this video. Are you going to be at Web 2.0 Expo in NY?  See me there! Are...

Mayor Bloomberg Going Digital?

I created this video as a response to a position I saw open for a Digital Director for Mayor Michael Bloomberg.  He/She will be responsible for creating and managing the Mayor’s Linkedin, Twitter and Facebook profile. Mayor Bloomberg Going Digital? from ruben quinones on Vimeo. Are you going to be...