Is The Social Web Tearing Us Apart?

One of the many videos that I am contributing to the istrategy blog. I discuss with my colleague, Michael Stearne, how the social web is tearing us...

Mayor Bloomberg Going Digital?

I created this video as a response to a position I saw open for a Digital Director for Mayor Michael Bloomberg.  He/She will be responsible for creating and managing the Mayor’s Linkedin, Twitter and Facebook profile. Transcript: Duration of Video:  3 min 12 sec.  Ruben Quinones: Hey there! Ruben...

Why Do People Hang Out Here?: A Brief History Of Social Networks

Word-of-mouth was never expected to occupy so much of your time spent on the Internet. For humans, communication has always been a necessity. Sharing information has been evident since ages. All the shared information so far has helped forge evolutionary development and we all know that. However, the entire...

How Starbucks Has Developed A Strong Social Media Strategy

I still remember those times I used to talk about “Brands”, “power of branding” and the importance of a competitive edge to sustain in the rather turbulent, uncertain business world. A few names always used to be on top of my mind when writing/talking/discussing these issues and Starbucks never...

Linkedin Answer for Ryan Lynch – Episode 11

Ryan Lynch asked a question on Linkedin about tips and strategies that he can share in an upcoming presentation.  There were some great answers in the thread already, I contributed mine in this video. Linkedin Answer for Ryan Lynch from ruben quinones on Vimeo. You can check out Ryan’s profile at...

Linkedin Answer for Dasha Bushmakin

Dasha Bushmakin submitted a question via Linkedin asking …. Is there a way to link the personal and company Facebook pages?  I have a client who wants their Fan Page to be updated simultaneously as they update their personal page. Any tips? I answer the question in my video. Transcript: Duration of...

Liking Facebook’s New Branding Campaign

Ok, that I know of, there is no official branding campaign around the new social plugins which encompass the “like” button more than ever.  In this video I go over my response to this change by Facebook as well as a retraction of my earlier opinion regarding changing the “Become a...

Liking Facebook's New Branding Campaign

Ok, that I know of, there is no official branding campaign around the new social plugins which encompass the “like” button more than ever.  In this video I go over my response to this change by Facebook as well as a retraction of my earlier opinion regarding changing the “Become a...

Foursquare Badges: Check-in and Earn It All

With a check in each second and counting, check-ins at various locations, and most interesting a sense of virtual achievement by winning badges for everything you do. I am talking about foursquare Now, talking about foursquare is really incomplete if we don’t discuss the different kinds of badges that are...

Linkedin Answer for Bruce Serven

This was a really good question by Bruce Serven, an entrepreneur from the Detroit area.  His question goes… “With as prolific as blogging is, what are some niche areas that you wish you could find more bloggers covering?  Even in a saturated market, there are bound to be some niche areas that...