Facebook is reportedly putting a team together led by former Google engineer Lars Ramusen to overhaul their search capabilities on the platform.  Rumors are flying around that this effort may go beyond just improving search as we know it on Facebook, rather a concerted effort to compete with Google for pay per click dollars.  Can they pull it off?  Read about my arguments for and against…. Facebook Search Engine?  Can They Pull it Off?

Don Draper from the hit show Mad Men, is known as one of the most premiere ad agency pitch men in NYC during the 1960′s, but could he take on Social Media?  If he had the opportunity how would he use it?  I had fun thinking this one up and contributed it to the Path Blog, give it a look….. How Would Don Draper Use Social Media

Facebook in the last few days unveiled some major improvements for segmenting what and how you share on individual posts.  Read full post on the Path Interactive Blog.

Social Media Brasil – Discutindo um dos maiores eventos de São Paulo

Director of New Media, Ruben Quinones is taking his web 2.0 presentation “Creating and Sustaining a Winning Fan Page” presented in NY and San Francisco, all the way down to South America, Sao Paulo, Brazil. With only a few weeks tol brush up on his portuguese, he enlists Marina Miranda, a native of Sao Paulo to help him navigate his way to Social Media Brasil.

Does it matter what you say on your updates?

Path TV Episode 14, Watch this video as my guest Larry Sharpe discusses his successes writing effective and memorable status updates.

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