Liking Facebook’s New Branding Campaign

Ok, that I know of, there is no official branding campaign around the new social plugins which encompass the “like” button more than ever.  In this video I go over my response to this change by Facebook as well as a retraction of my earlier opinion regarding changing the “Become a Fan” option now that I am aware of what the long term benefit is.

Blog post I referred to is here.

Transcript:

Duration of Video:  2 min 07 sec.

 Ruben Quinones: Hey there! Ruben Quinones this is Pajama cast I am not too sure putting on blog post want to have —-. I wanted to talk about Liking and it is like on face book you know couple of weeks ago we had a blog post on my company sites also same thing my blog about how I thought that new diagnose they came up is they changed the fan page to like page you know I thought that was another unnecessary change that face book was again implementing because it change that every week. But now knowing what came out in F8 conference face book now with social plugins you are able to like just anything beyond face book.

 So to be honestly I was wrong in writing that piece but again I didn’t know that a week or two later they are going to come up with social plugins so now that makes sense because now you get used to get familiar with that term and basically brand that term so that the liking within face book which is kind of form of comment but now is there liking page is in groups and within face book. Now it is going to be content beyond face book and over the internet. So to be honest I actually I like it. So I think that was a brilliant job by face book so it was actually a good branding campaign that was its intention.

So although there are some issues or may be bring up in future because I think that was something that we are liking. So until next time thanks for tuning in and I will see in next Pajama cast take care.