Wanted to post a quick book review for Tamar Weinberg. I used it in a Social Media course “Examining Social Media Networks for Brand Value” at New York University. This book, published last year in July, is very much relevant and is an excellent book for those trying to grasp the social web landscape. She touches on the different segments that drive new media and has some great case studies. Thanks Tamar for contributing to my class with your book and guest lecture!
Book Review: The New Community Rules – Marketing On The Social Web from ruben quinones on Vimeo.