Here is a short LinkedIn video tip on how to effectively use your professional headline in your LinkedIn profile. The professional headline is limited to 120 characters, but is a powerful tool to draw potential connections to view your profile as it shows up on search results on LinkedIn and Google.
Another benefit of tweaking your professional headline is that it is an keyword rich ingredient in how LinkedIn organizes their search results making your profile potentially optimized for keywords that reflect your services.

[...] This post was mentioned on Twitter by Rubenq and Martin Soorjoo, Philippe Gadeyne. Philippe Gadeyne said: Linkedin Tip – The Professional Headline | Blog by Ruben Quinones http://bit.ly/8bGFsE [...]
Reuben, good stuff on LinkedIn. I particularly liked this article/video on the professional headline, as I had not heard it before and it’s usefulness for LinkedIn SEO and also branding is really a great help. Thanks for the help, and keep up the good work…
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[Blocked by CFC] Ruben Quinones Reply:
May 28th, 2010 at 7:30 pm
Thank you Scott! Appreciate your feedback. I plan to do some videocasts on the subject shortly, so stay tuned,
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